Business strategist +consultant
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I’ll admit, When I get good advice or learn about a strategy I think I could use, I take action and implement it right away. Up to this point in my business, I’d think that being an action-oriented do-er has definitely served me. I’ve been able to bypass the traps of over-thinking, over-planning and aiming …
When you’re first launching a business it can be difficult to know where to spend money, where you can save money, and how to get a little scrappy. So, how do you build an amazing brand when you have zero budget? Here are my top ten ways below. Dig in. Treat your domain name like …
Branding is key to making stock photos fit in seamlessly with your business. Whether you are using them on your website, blog, social media or promotional stationery, you can make stock photos your own by making just some small changes. Why Brand Stock Photos? Some stock photo companies sell the same photos over and over …
As an entrepreneur it’s easy to think about branding your business. What are your fonts going to look like? How do you talk about your business? What is your logo going to be? But oftentimes the last thing on your mind, but also one of the most important is…how are you branding yourself? Branding yourself …
Images are becoming an ever important part of a marketing strategy but developing a strong image for your brand on social media can be a challenge. With your website, you design a page and that’s it until you make a change. With social media, you constantly post new material every day. So how do you do …
In today’s competitive marketplace, entrepreneurs—tasked with raising capital, attracting talent and getting their businesses off the ground—are up against a staggering statistical fail rate. But by following some basic principles related to design, marketing and user experience—basic creeds of branding of some of the most powerful businesses out there—you can increase your odds of starting …
Having images on your website is a big deal. Humans process images 60,000x faster than text. As online business owners, we know that a picture is worth a thousand words. We know we have to invest in high-quality images to help take our website and online presence to the next level… which is why …
Branding is the key to differentiating yourself from hundreds of people who are doing the same thing that you do or selling the same thing that you sell. It’s about providing an experience and presenting your offerings in a way that makes your audience feel like they know you. Brand photos also help to create …
Making the decision to rebrand your blog or business is not an easy call. You need to invest time and money to get the results you want and sometimes just taking action can be stressful. The are several factors of a successful brand building: colors, typography, logo, illustrations, icons, values, mission statement, voice… the list goes on …
Since I started blogging a 10 years ago, the style of the blog post images I use has changed a lot. I went from having a minimalist style, to very colorful and now more feminine. I’ll admit it, it took me some time to finally find that style that truly reflects both my personality and what …
