Business strategist +consultant
Browsing Tag
Social media marketing is one of the most effective ways to raise brand awareness and lead people to your company. Executed well, it can help you create a solid community, grow your business and enjoy success. At the same time, there are also certain problems that need to be taken into account and obstacles that …
Are you currently using social media for your creative business? In this day and age, you might be surprised to know that many online business owners still aren’t investing the time they should into social media. Many of them feel like they don’t have time to dedicate to all the platforms out there, while others …
A successful social media strategy can be a pretty powerful thing for your business. It can help you drive traffic to your website, land clients and customers, and establish yourself as an authority in your field. However, in order to do all of those things, you need to actually have a strategy and a purpose …
Do you put real thought and effort into your social media updates? Or do you find that you just schedule posts at random? Posting any old update is not a social media strategy. What you post on social media should serve a purpose and help you meet your goals. You need to have a plan in place …
Besides my other goals for this month, one other thing I want to focus more on is social media. Social media has become the top traffic referral for my website since late last year. (With Pinterest is at the very top of that list.) And I want to make sure I’m getting the most out …
Everybody knows that social media — most notably, sites like Facebook and Twitter — are great marketing tools. Your Etsy business will undoubtedly benefit from mentions on these social sites. Although large corporations are known to use these platforms, they’re particularly great for small businesses, providing significant reach at an excellent price: free. To help …
Images are becoming an ever important part of a marketing strategy but developing a strong image for your brand on social media can be a challenge. With your website, you design a page and that’s it until you make a change. With social media, you constantly post new material every day. So how do you do …
There are so many articles that tell you statistically what the best times to post all of your social media updates are. But what about you, individually, and your own social media? How can you tell when your own followers are online and most likely to engage with your posts, rather than just following statistics? Luckily there …
If you’re not driving the traffic you won’t get the sales because sales don’t typically happen on social media platforms. #1 – Go to Buzzsumo and type in a search based on content you are interested in. Buzzsumo will then show you a list of relevant content with the most shared content appearing at the top. #2 …
Humanizing a brand simply means trying to interact with each customer on a personal level. But for a company to implement that style, there needs to be a shift in how it responds to customers, particularly via social media. Do you want to build stronger relationships on social media? Do you know where to start? Engaging …
